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Agencies + consultants: white-label the entire add-on platform. Set markup % per add-on, brand the marketplace, route payments through your Stripe Connect account. Your clients see your brand; you keep the markup minus a 15% platform fee.
Agencies and consultants resell SaaS every day at a 20-30% margin. But you're locked into the vendor's roadmap, the vendor's pricing, the vendor's brand. Your customers churn to the vendor direct the moment they realize they can.
Building your own platform from scratch takes 12-18 months and $200,000+ in dev. Most agencies dabble in this and give up after their first MVP launch.
Reseller Mode gives you a fully white-labeled Striveloom on your own domain in one day. Your branding, your pricing markup, your customer relationship. We do the platform engineering forever. You keep 85% of every dollar; we take 15% to keep the lights on.
Concrete numbers, not marketing-speak. Each row is one outcome — what it cost you before, what it looks like with the add-on running.
Your domain. Your logo. Your bot persona. Customers see "Acme AI Suite" — they have no idea Striveloom exists. We power the stack; you own the relationship.
Configure markup 0-200% per add-on. Striveloom takes 15% platform fee; you keep the rest. Stripe Connect splits revenue automatically.
A typical agency would spend $200k+ and 12 months building this stack. You spin it up in a day with a working dashboard, Stripe payouts, and 12 sellable add-ons.
Concrete outcomes, not feature checklists.
Custom domain, logo, color scheme. Your customers never see Striveloom branding.
Mark up AI Bots by 100%, Voice Bots by 50%, AI Phone Agent by 30%. Your call.
Add as many customer sub-orgs as you can sell to. No per-customer fee from us.
Customer pays you → Stripe auto-splits 85% to your bank, 15% to Striveloom. No manual reconciliation.
See total MRR across all your customers, churn risk, expansion opportunities.
Every other add-on becomes a product line. You don't build any of it.
Plain-language walk-through. No buzzwords.
Custom domain mapped via Vercel; branding row in reseller_workspaces; OAuth Stripe Connect Express
Set your domain (yourbrand.com), upload logo, link Stripe — 30 minutes total.
reseller_addon_offerings table with markup_pct per add-on slug; applied at checkout
Choose which add-ons you sell + how much you mark them up. Customers see the marked-up price; we still get our base.
Customer subscribes via your branded checkout → Stripe Connect splits revenue at capture → daily payout
Customer pays $99/mo, you keep $84, Striveloom gets $15. Auto-deposited daily.
Set 50% markup on AI Bots + 30% on AI SDR. Your $74 + $103 (their seat prices) bill clients while we charge $49 + $79 to your Connect account. You keep $39 + $19 = $58/client/month after 15% platform fee. 50 clients = $2,900/mo passive revenue.
Install your vertical's Industry Pack. White-label the marketplace under your consulting brand. Sell pre-configured AI tools to your client list at $99-$199/mo each. We handle infrastructure; you handle relationships.
Already serving 10 clients informally. Convert to subscription: branded reseller marketplace, $99/mo per client for AI Bots + Lead Research + Content Studio. $1k/mo recurring you didn't have before.
What Reseller Mode is, why it's smart, how it makes you profitable, and the upside vs. doing nothing — all in the time it takes to brew a coffee.
Sophia. Reseller Mode is the most ambitious add-on we offer. Listen. If you run an agency or consult for small businesses, you can either resell HubSpot at twenty-five percent margin and watch your customers churn to the vendor, OR you can be a platform yourself. The problem: building a real AI SaaS from scratch is a million-dollar bet with a 12-month payback if you're lucky. Reseller Mode is the third option. One hundred forty-nine a month flat. We give you a fully white-labeled Striveloom on your own domain — yourbrand dot com. Your logo, your colors, your pricing markup. Twelve add-ons day one. You decide whether AI Bots costs your customer forty-nine or one hundred ninety-nine. You set the price, you get eighty-five percent of every dollar, we take fifteen to keep the platform running. Stripe Connect auto-splits the payouts daily so there's zero manual accounting. If you've ever caught yourself saying 'I should turn this into a product' — this is how you do that without writing a single line of code.
Voiced by Sophia — the same voice that runs on the AI Phone Agent.
Every call sends data into the tools you already use. No copy-paste, no manual entry, no "we'll get back to you on Monday."
Enter your real numbers. The math is shown step-by-step — no marketing magic, no cherry-picked "average customer" numbers. Just your own data, calculated live.
Math is an estimate, not a guarantee. Your conversion rate depends on call quality, follow-up speed, and offering. Sophia improves the first two; you control the third.
No cherry-picking. If a competitor wins a row, we say so.
| Feature | Striveloom Reseller Mode | Build your own AI agency platform | Reselling Vapi/Bland |
|---|---|---|---|
| Monthly price | $149 | $200k+ build + $10k/mo infra | Variable per minute |
| Time to launch | 1 day | 12-18 months | 2-4 weeks |
| White-label branding | |||
| 12 sellable add-ons day 1 | |||
| Auto Stripe payout splits | |||
| You keep 85%, platform takes 15% | |||
| Platform maintenance included |
Honest note: building your own platform gives you 100% margin (no 15% platform fee). If you have $200k + 12 months, that's the play. Otherwise, $149/mo beats the alternative every time.
Anyone marked "beta" is a real early-access customer who agreed to be quoted by name. We never fabricate testimonials.
“I'd been resellring HubSpot to my consulting clients at 25% margin for years. Switched to Reseller Mode, set my own pricing, now I'm at 85% margin on the same customer base.”
Multi-tenant by design. Every customer's data is isolated by Postgres row-level security. We minimize what we collect and store — see the list on the right.
Mint a bearer in your dashboard. Hit the same endpoint from code, Claude Desktop, or Cursor — no extra add-on, no metered surprises.
Stripe Connect Express. We use application_fee_percent=15 + transfer_data.destination on each Checkout session. Stripe handles compliance, KYC, payouts.
Not in v1. Connect Express is the supported model — gives you payouts, statements, and dispute handling without you implementing Connect API.
You handle Tier 1 (your customers, your brand). Platform issues escalate to us via your support_email. SLA: 24h response.
Stored in DB now; routing layer in v2. Until then, your clients access at striveloom.com/r/your-brand or similar — full sub-domain comes after middleware update.
$149/month flat. Unlimited sub-orgs. Cancel anytime, full CSV export available on day 1. No annual contract, no hidden tier-ups.