Striveloom’s E-Commerce Toolkit: The Best Tools for Scaling Your Online Business

Listen up, because this is the truth: Scaling an e-commerce business isn’t about luck. It’s about using the right tools. If you want to grow your business, you need to be tactical, strategic, and efficient with your time. You need to leverage the tools that are going to give you the edge.

At Striveloom, we’ve helped countless businesses scale by showing them the best tools to not just keep the wheels turning, but to accelerate growth. It’s about working smarter, not harder.

Here’s our E-Commerce Toolkit—the best tools that every serious business owner needs to scale in today’s online world. These aren’t your “nice-to-haves.” These are game-changers.

1. Shopify: The Ultimate E-Commerce Platform

Look, if you’re not on Shopify, what are you even doing? This platform has been the backbone of thousands of businesses. It’s the engine behind scaling because it provides everything you need in one place: secure payment processing, an intuitive interface, integrations with hundreds of apps, and customizable store themes. Shopify is the ultimate e-commerce platform because it’s designed to grow with you.

For us at Striveloom, Shopify is our go-to for creating seamless, user-friendly online stores that convert. If you’re serious about scaling your business, Shopify is the platform you need to be on.

2. Klaviyo: The King of Email Marketing

Listen, email marketing is not dead—it’s the secret weapon for e-commerce growth. But you can’t just send out random emails to a list and hope for the best. Klaviyo is the tool you need to personalize, automate, and optimize your email marketing strategy.

With Klaviyo, you can send tailored messages to your customers at the right time, based on their behavior. Whether it’s a welcome email, an abandoned cart reminder, or a VIP customer special offer—this tool will drive conversions and build deeper relationships with your audience.

At Striveloom, we swear by Klaviyo. It’s one of the best ways to nurture your customer base, keep them coming back, and turn one-time buyers into lifetime customers.

3. Google Analytics: Data-Driven Decisions

Here’s the thing: Without data, you’re just guessing. If you want to scale your business, you need to understand how your customers are interacting with your website. Enter Google Analytics—the free tool that gives you real-time insights into your traffic, user behavior, and conversion rates.

You’re not running a business blindly, right? With Google Analytics, you can track what’s working, what’s not, and where to focus your energy. At Striveloom, we use it to optimize every aspect of your website, from traffic sources to customer journeys, so you can make data-driven decisions that scale your business.

4. Canva: Professional Design Made Easy

You don’t need to hire an expensive designer for every graphic. Canva is the ultimate design tool for creating stunning visuals for your website, social media, and marketing materials—even if you’re not a designer. It’s simple, intuitive, and it’s going to save you time and money.

At Striveloom, we use Canva to create eye-catching ads, engaging social posts, and beautiful email templates—all without the need for a team of designers. Brand consistency is key, and Canva lets you create content that aligns perfectly with your brand identity.

5. Hotjar: Understanding Your Customers’ Behavior

You’re selling products, but do you know how people are actually using your website? Hotjar gives you the inside scoop by recording user behavior on your site. From heatmaps to session recordings, Hotjar lets you see exactly where users are clicking, scrolling, and abandoning.

At Striveloom, we use Hotjar to optimize customer experiences and identify friction points. Understanding your customers’ behavior is crucial when scaling because it helps you create smoother experiences that convert.

6. Stripe: The Payment Gateway You Can Rely On

Let’s face it: Payment processing can make or break your business. If your customers can’t pay easily and securely, they’ll bounce. That’s why we trust Stripe as the payment gateway for all our e-commerce stores. It’s fast, it’s secure, and it’s global.

Stripe makes it easy to handle payments, refunds, and subscriptions—so you can focus on scaling, not managing transactions. At Striveloom, we integrate Stripe into every store we work with to ensure a smooth, secure checkout process.

7. AfterShip: Mastering Order Tracking

One of the biggest frustrations customers face is not knowing where their order is. AfterShip takes care of that problem by providing automated tracking updates to your customers. It integrates seamlessly with your e-commerce store and lets customers track their orders in real-time.

By keeping your customers informed, you build trust and transparency, which ultimately reduces customer service inquiries and improves satisfaction. If you want to scale smoothly, you can’t afford to miss out on AfterShip.

8. Oberlo: Finding Products to Sell

Not every e-commerce business starts with a massive inventory. If you’re diving into dropshipping, Oberlo is your best friend. It allows you to easily find and import products into your Shopify store directly from suppliers. No inventory, no problem.

At Striveloom, we use Oberlo to source products, automate fulfillment, and scale businesses without the hassle of holding inventory. If dropshipping is part of your strategy, this is the tool you need to start strong and scale fast.